Ambitious Accountants Podcast

Knowing Your Accounting Firm's True Worth, Lynda Steffens, Business Improvement Coach and Founder of The Small Business Project

March 13, 2024 Andrew Ward Season 1 Episode 16
Knowing Your Accounting Firm's True Worth, Lynda Steffens, Business Improvement Coach and Founder of The Small Business Project
Ambitious Accountants Podcast
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Ambitious Accountants Podcast
Knowing Your Accounting Firm's True Worth, Lynda Steffens, Business Improvement Coach and Founder of The Small Business Project
Mar 13, 2024 Season 1 Episode 16
Andrew Ward

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Step into the world of accounting transformation with our latest guest, Lynda Steffens, Founder of The Small Business Project. In this dynamic episode, Lynda takes us on a journey through her extensive two-decade career in public practice, highlighting the pivotal moment when she decided to pivot into business improvement coaching.

Listen in as Lynda shares invaluable insights into the challenges faced by accounting firms and the evolving landscape of their services. From the importance of recognizing their true worth to the necessity of selling advisory services separately from compliance, Lynda's wisdom reshapes the narrative around modern accounting practices.

What makes this episode even more special? It's our first-ever in-person podcast recording, adding an authentic touch to an already engaging conversation.

Plus, don't miss the opportunity to connect with Lynda at the Accounting Business Expo in Melbourne next week. It's a chance for our listeners to network and gain further insights directly from her.

Don't miss out on this enlightening episode that promises to shift your perspective on the role of accounting firms in today's business world.

Show Notes

Send us a text

Step into the world of accounting transformation with our latest guest, Lynda Steffens, Founder of The Small Business Project. In this dynamic episode, Lynda takes us on a journey through her extensive two-decade career in public practice, highlighting the pivotal moment when she decided to pivot into business improvement coaching.

Listen in as Lynda shares invaluable insights into the challenges faced by accounting firms and the evolving landscape of their services. From the importance of recognizing their true worth to the necessity of selling advisory services separately from compliance, Lynda's wisdom reshapes the narrative around modern accounting practices.

What makes this episode even more special? It's our first-ever in-person podcast recording, adding an authentic touch to an already engaging conversation.

Plus, don't miss the opportunity to connect with Lynda at the Accounting Business Expo in Melbourne next week. It's a chance for our listeners to network and gain further insights directly from her.

Don't miss out on this enlightening episode that promises to shift your perspective on the role of accounting firms in today's business world.